Transforming Retail Intelligence for the Digital Age

Building the central brain that connects market data with precision, in real-time, to help retail companies operate with greater agility and efficiency.

Our Vision

We’re creating a new standard in market intelligence for retail—a unified platform that serves as the “central brain” for modern retail decision-making.

Flipflow connects market data with maximum granularity and precision, integrating seamlessly with each client’s proprietary data to drive real results.

Flipflow, the only Spanish company recommended by Gartner in its“Market Guide for Digital Shelf Analytics 2025”

Flipflow, the only Spanish company recommended by Gartner in its“Market Guide for Digital Shelf Analytics 2025”

Here’s the full story >

Here’s the full story >

Illustration of a trophy with Gartner and Flipflow logos and a Spanish flag, symbolizing Gartner's recommendation of Flipflow (a Spanish company) in its 'Market Guide for Digital Shelf Analytics 2025'

Our Mission

To transform how retail companies make decisions across sales, marketing, trade, innovation, and digital by providing real-time, actionable intelligence that drives measurable ROI. We’re building the operational backbone for modern retail success.

What Sets Us Apart

360° Digital Channel Coverage

Unlike point solutions, Flipflow combines multiple dimensions in one unified platform: Digital Shelf Intelligence, Retail Media Metrics and Competitive Intelligence

Real-Time, Action-Oriented Insights

Our advanced technology processes millions of data points daily, delivering instant alerts and prescriptive recommendations powered by AI—not just data visualization.

Cross-Department Intelligence Platform

We start by solving specific pain points in each department, then expand across teams to build a network of growing value. We believe in interconnection, not silos—because real transformation in retail happens when everything works together.

Dedicated Client Success

Our Customer Success team works closely with each client to ensure maximum value from day one. From onboarding to ongoing optimization, we provide personalized support, strategic guidance, and rapid response to help you unlock actionable insights that drive results.

Our Team

  • Ismael Gandarillas | CTO
  • David
  • Ricardo
  • Alba
  • Mario
  • Carmen
  • David
  • Javi
  • Sol
  • Alvaro
  • Victor
  • Valentina
  • Liza

FlipFlow is built by a team of retail intelligence experts, data scientists, and technology innovators who understand the complexities of modern retail. We combine deep industry knowledge with cutting-edge technology to solve real problems for real businesses.

We’re united by a shared vision: to build something radically valuable that changes how market decisions are made in retail.

Join Us on This Journey

Flipflow represents more than a technology platform—we’re defining a new market standard for retail intelligence. We’re looking for partners, clients, and team members who share our vision of transforming how retail decisions are made.

Whether you’re a global brand managing hundreds of SKUs or a regional player needing actionable insights, we’re built to scale with your needs while delivering the real-time intelligence that drives results.

Book a demo Become a partner Become a team member
Two overlapping images with purple borders. The larger image shows a diverse group of people sitting around a table in a meeting, one woman standing and shaking hands with a man while others smile. A corkboard with sticky notes is visible in the background. The smaller inset image shows a smiling individual holding a laptop, standing in a modern office setting, wearing a rust-colored shirt.

Backed by Visionaries

Investors: Angels, Acuario, Abac Nest, Mango, Lanai
Investors: Angels, Acuario, Abac Nest, Mango, Lanai

Ready to transform your retail intelligence?
Let’s build the future of retail decision-making together

Book a demo